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LinkedIn is synonymous with online professional networking in our ultra-connected culture. It is imperative for job seekers to use this website in the best possible way to get the most out of the service. If you’re looking for ideas to improve your LinkedIn profile, we can help. Here are three things you can change today to increase your LinkedIn profile’s reach and get more views.

  1. Improve your title. Your headline defaults to be your most recent job title. However, you can edit it to improve the information. Use the short description to define exactly what it is that you do. Include as many key words as possible. For example: “Automotive Engineer | 10 years professional experience with drafting and engineering for Detroit based automotive manufacturers.” The more specific you are, the better probably that your profile will appear for recruiters and hiring managers searching the site.
  2. Include media and presentations. LinkedIn has provided an update that allows users to upload media directly to their profiles. You may wish to include information from your portfolio, images from your website, or PowerPoint presentations. You can attach these directly to your file so viewers are able to click and access the information. It also gives you the opportunity to enter links which you can include for your online profile, website, or blog.
  3. Highlight your skills by requesting endorsements. You have undoubtedly logged into LinkedIn to see that some of your connections have recently “endorsed” your skills. What this means is that they were able to indicate to the system that they believe you have knowledge of the skills you have included in your profile. Spend time determining the best skills to include. The best way to get endorsements is to endorse your other contacts. Your profile will automatically give you the option to provide these endorsements to go through the list once a week and endorse 5 to 10 individuals in your contact list.

Do you need more advice for improving your LinkedIn profile? If you are looking for administrative jobs in Michigan, contact us today.